The work
Case studies: the releases, campaigns and series we have carried
Twenty-four projects for studios, networks, candidates, causes and businesses, from live tours in 2002 to a law firm website in 2026. Each one sets out the brief, the work and what came of it.
- Sony Pictures
- Screen Gems
- Lionsgate
- TLC
- Freestyle Releasing
- Hidden Empire Film Group
- Be Woke.Vote
- Five Webby Awards
All case studies
Find the work closest to yours
The Law Offices of Ty Martinez
A criminal defense website built to get the call, with the SEO and automation behind it.18 practice areas on one site
Dimanche Palm Springs
Direct booking, smart pricing, automated guest messages and one calendar across every channel.5.0 Airbnb rating across 207 reviews
Fear
We wrote the digital, social and campaign roadmap for the 2023 theatrical release.
Fear: The Game
A web and mobile game built to grow the audience for a theatrical release.About 87,000 players sent to the film’s site
Black History in Two Minutes (or so)
Distribution for a five-time Webby-winning series, including its video podcast.Five Webby Awards, 2020 to 2022
Hyper Engine
The strategy, creative and technology behind a marketing company’s client work, delivered under its name.Grew into a digital marketing company that generated $4 million
The House Next Door: Meet the Blacks 2
A digital-first campaign for the comedy sequel, from paid social to the official site.100M+ impressions across four platforms
Fatale
An influencer and digital campaign for a thriller released in a pandemic winter.2.76M post impressions in one month
The Truth
Eighteen voices, one chair and one light, in the weeks before the 2020 election.18 guests, each alone under a single light
Tiffany D. Cross and The Beat DC
Four conversations and twelve short spots for young and first-time voters, before the 2020 election.4 full conversations before Election Day
Be Woke.Vote 2020
Two new series, a tour and the digital behind them.1.28M Facebook ad impressions
Black and Blue
The talent and influencer campaign, the paid social behind it and the ad buys.$22.7M worldwide box office
The Intruder
Release assets amplified through talent channels, with the ad buys behind them.1.3M views on three talent posts
The Messy Truth with Van Jones
Twelve conversations about why the vote matters, as a podcast and on YouTube.128K+ YouTube views
Roland Martin Unfiltered
Ten conversations about power, history and the ballot, as a podcast and on YouTube.1.2M+ YouTube views
Be Woke.Vote 2018
A get-out-the-vote platform produced like a network.150M+ impressions
Andrew Gillum for Governor
A digital push in the days before the 2018 Florida primary.5.45M unique users reached in five days
Doug Jones for U.S. Senate
A digital push in the Alabama special election.2.73M people reached
Meet the Blacks
The digital media campaign for a breakout comedy.136M+ impressions across platforms
Hollywood Street King
A celebrity news platform, built and monetized for Jacky Jasper.50 million views a month at its peak, across the site, social and video
Paint Misbehavin’
A reality series built around HARD Lifestyle. Darrick helped develop the story and appeared on screen.Premiered on TLC in June 2009
Mad Game
The video for Jacky Jasper featuring Roger Troutman, produced and directed by AONE.Shot inside a film production
King of Hollywood
A Hollywood satire with Jacky Jasper, Peter Greene and Ike Turner, made on a music video budget.5 days of shooting at real Hollywood locations
Live events and tours
We organized the talent for shows with Kool Keith, Naughty by Nature, Ice-T, Ciara and more.Shows on four continents
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